Digital Marketing Analyst

We are seeking a highly skilled and results-driven Digital Marketing Analyst to join our team. The role involves designing, implementing, and optimizing digital marketing strategies to enhance our online visibility, increase web traffic, and drive sales through our e-commerce platform.

The ideal candidate will leverage data analytics, technical SEO, and digital campaign management to deliver measurable business outcomes.

key responsibilities:

• conduct in-depth analysis of customer behavior, website analytics, and campaign performance using tools like Google Analytics 4 & 5, SEMrush, or similar
• implement and refine SEO and SEM strategies to improve organic search rankings and paid search performance
• oversee social media advertising campaigns, leveraging targeting and retargeting techniques to boost engagement and conversions
• design and execute automated email marketing workflows and campaigns to nurture leads and increase customer lifetime value
• work with team to optimize high-converting content for product descriptions, blogs, and social media channels, ensuring alignment with SEO best practices
• monitor, analyze, and report on key performance indicators (KPIs), providing actionable insights for continuous improvement

qualifications:

• proven experience in digital marketing with a focus on data analysis, campaign optimization, and technical SEO
• strong familiarity with e-commerce platforms
• proficiency with analytics and reporting tools such as Google Analytics 4 & 5, Google Data Studio, and other relevant platforms
• solid understanding of SEM, PPC, programmatic advertising, and social media ad platforms
• knowledge of HTML, CSS, and website tagging/tracking implementation.
• excellent analytical, problem-solving, and communication skills
• ability to work independently, manage multiple projects, and adapt to fast-changing digital environments

we offer:

• opportunity to work on innovative projects with a focus on cybersecurity
• engage directly with clients and contribute to their security posture
• supportive and collaborative work environment
• competitive salary and benefits package
• opportunities for professional growth and development

We invite you to join Orange for a unique learning and working experience, with great potential for growth in an innovative environment.

We will be happy to welcome you into a young and dynamic team!

Orange Moldova

Str. Alba Iulia 75, Chişinău, Moldova